Write dating advertisement
To learn more about the problem-solving aspect of PPC ad copy, check out this article from PPC University about ad text.
This technique is just as crucial when it comes to your ad headlines as it is in the body copy of your ad.Unfortunately, prospects often don’t – all they see are dozens of ads that all look and sound the same.Differentiating your ads from your competitors' is vital, and humor can be an excellent way to accomplish this.By sympathizing with your customer’s problem, you’re creating a bond between you, which can increase trust – or, at the very least, catch their eye.
The digital marketing industry has more buzzwords and jargon than many of us care for, and I’m sure you probably use some specialized terms in your industry, too.
Here are 21 tips to help you write ad headlines your prospects simply won’t be able to resist clicking.